We're building the infrastructure for supply chain transparency.
retraceable. makes it simple for brands to prove what's in their products, and for consumers to verify it instantly.
Read our full mission.
What we do
retraceable. is a supply chain transparency platform. We help brands verify the ingredients and materials in their products, collect supplier documentation, and publish a permanent, publicly verifiable record of their claims.
We started with vegan certification because it's a concrete, verifiable problem. Most brands that want to make a vegan claim face a slow, expensive certification process that gives consumers very little information about how the decision was actually made. We built a faster, more transparent alternative.
Behind the certification product is an ingredient database that currently covers thousands of INCI cosmetic ingredients and textile materials, each classified by origin, with aliases in English and German. That database is the foundation everything else is built on, and it's publicly accessible through our free ingredient checker.
Why we care
The supply chain of most consumer products is invisible to the people buying them. Brands often don't know the full picture themselves. When they do, there's no standard way to communicate it, and no easy way for consumers to check.
We think that's a fixable problem. Not by adding more logos to packaging, but by making verifiable claims the default: machine-readable, publicly accessible, independently checkable. The kind of transparency that's actually useful.
Our immediate focus is reducing animal-derived ingredients in everyday products. Vegan certification is part of that, but it's a means to an end. The end is a consumer goods market where every claim is traceable, every certification is verifiable, and the barrier to doing the right thing is low enough that most brands actually clear it.
Our values
These aren't aspirational. They're how we make decisions.
Clinical
Data-driven, precise, evidence-based. Not activist, not emotional. We are the antidote to greenwashing, which means we hold ourselves to the same standard we hold brands to.
Transparent
We show our work. Every claim we make or enable is traceable. No black boxes, no proprietary scoring systems, no certifications that can't be checked.
Accessible
Built for the small brand, not the enterprise. No jargon, no gatekeeping, no pricing that only makes sense for a company with a dedicated compliance team.
Trustworthy
Conservative by design. We don't certify what we don't know. An unconfirmed result is a legitimate result. Uncertainty is information.
Direct
No corporate speak, no inflated promises. We say what we do and do what we say. If something doesn't work, we say so.